Our previous clients include:

Industry - Food & Drink (Impulse Ice Cream)

Issue

• This UK market leader required the development and implementation of a new commercial and supply chain strategy for the impulse ice-cream marketplace following continuing pressure from the UK Competition Authorities

Solution

• Following an initial strategy study that covered process mapping, core competence identification, competitive market positioning and distribution network modelling a multi-project implementation team was formed covering:

Distribution network outsourcing - moving from a network of 35 independent distributors to an outsourced network of 7 DC’s and 16 cross dock locations

Call Centre outsourcing

Field Salesforce outsourcing

Benefits

• Class leading customer service proposition/offering
• Return of ownership of the customer relationship to the brand owner
• Annual supply chain operating savings of 10%
• Outsourcing achieved in an elapsed time of only seven months from initial tender process through to the new network/system being in place and operational